For the WETEX – Diwah Exhibition at the World Trade Center, Roots took charge of a significant 400 square meter space, transforming it into a dynamic platform for innovation and sustainability. They organized seminar areas that became gathering spots for influencers and attendees, fostering discussions and networking. Central to this was the Innovators Lab, an interactive hub designed to showcase start-ups and promote cutting-edge ideas. Additionally, Roots hosted sustainability seminars featuring non-stop sessions by world-class companies, emphasizing the importance of sustainable development. They managed the entire setup, including screen installations, ensuring the event ran smoothly and effectively engaged its audience.